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Shannon Gemberling, founder of Salt & Sand Bookkeeping, virtual bookkeeper for small businesses

Shannon Gemberling
Founder, Salt & Sand Bookkeeping

When you work with Salt & Sand, you're working directly with me — not a rotating team of junior staff.

Before founding Salt & Sand Bookkeeping, Shannon spent over 25 years in information technology consulting — working with organizations to untangle complex systems, build efficient operations, and fix problems that had been quietly compounding for years.

That background might seem unusual for a virtual bookkeeper. But it's exactly what sets Salt & Sand apart. Managing chaotic books isn't just a numbers problem — it's a systems problem. Transactions get miscategorized, processes break down, nothing connects the way it should.

Shannon approaches virtual bookkeeping the same way she approached IT: methodically, with a clear process, and with an eye toward making sure it stays clean once it's fixed.

She launched Salt & Sand Bookkeeping because she kept seeing the same pattern: business owners who were excellent at what they did, but whose finances were a source of constant stress because no one had ever set up their bookkeeping properly in the first place.

Salt & Sand Bookkeeping is a solo practice, which means every client gets direct communication, consistent attention, and a bookkeeper who actually knows your account. Most engagements start with a free consultation to understand where your books stand and what you actually need.

The goal is simple: you should be able to look at your financials at any point and understand exactly where your business stands.

Certifications

Certified & trusted.

Shannon holds active certifications across QuickBooks Online, Xero, Payroll, and Client Advisory Services. As an Intuit ProAdvisor and Xero Partner, clients can access preferred pricing on their software subscriptions.

QuickBooks Online
ProAdvisor Level 2
Intuit Bookkeeping
Certified
Intuit Payroll
Certified
Intuit Client Advisory
Services Foundations
Xero Certified
Professional Level 2

What to expect

Working with your
virtual bookkeeper.

01 Direct access

One bookkeeper

You always work directly with Shannon. No rotating staff, no junior associates, no hand-offs. Every client gets the same level of personal attention.

02 Clear process

Straightforward onboarding

Shannon handles the setup in QuickBooks Online or Xero, establishes the workflow, and keeps you informed without overwhelming you with detail. Most clients are onboarded within one to two weeks.

03 Ongoing clarity

Financial visibility

Monthly reports, clean reconciliations, and a clear financial picture. You'll always know where your business stands — and your CPA will love you for it come tax time.

Outside the office

About Shannon.

Shannon is based in San Diego, which means she's equally comfortable providing virtual bookkeeping services to a company in California or a client she's never met in person halfway across the country. Salt & Sand Bookkeeping is fully virtual by design — not as a workaround, but because virtual bookkeeping works better that way for growing businesses.

🏄‍♀️

Stand-up paddleboarding along the San Diego coast with her rescue dog Rooney

🏎️

Formula 1 fan — and loyal Pittsburgh Steelers supporter

🎭

Tracking down the next city where Hamilton is playing — three shows in and still counting

Get started

Ready to work with a bookkeeper
who understands your business?

A free consultation is the easiest way to find out if our virtual bookkeeping services are a good fit. No pressure — just a straightforward conversation about your books.

Schedule a free consultation